Why I’m Closing My TikTok Shop – And What’s Next For BeDezired
After an incredible 3 years on Tiktok Shop, I’ve made the decision to officially close my Tiktok Shop on 25th May 2026.
This definitely wasn’t a quick decision. Over the past few years, I’ve sold almost 6,000 products through Tiktok Shop, connected with thousands of customers, and watched my small business grow far beyond what I ever imagined. I’m incredibly grateful to everyone who has supported BeDezired along the way 💖
Recently, I’ve had customers asking:
- Is BeDezired still trading?
- Why did BeDezired leave Tiktok Shop?
- Where can I buy BeDezired products now?
The good news is — BeDezired is absolutely still trading and continuing to grow!
As my business evolves, I want to focus more on platforms I fully control, including my official website, Etsy, and eBay. Over time, I’ve noticed more and more customers now prefer shopping directly through my website, and I want to continue building that experience moving forward.
Tiktok Shop played a huge part in helping my products reach new customers, and I’ll always appreciate the opportunities the platform gave small businesses like mine. However, recent platform changes and requirements have made it increasingly difficult for smaller self-employed businesses to continue operating in the same way.
At the moment, BeDezired is proudly run solely by me — Hailey — as a self-employed small business. While I hope to continue growing in the future, I also want to focus on building the business in a way that feels stable, sustainable, and right for the next chapter.
Rather than seeing this as an ending, I see it as a fresh new direction for BeDezired.
You’ll still be able to shop all your favourite products including:
- Wax melts
- Room & linen sprays
- Soap sponges
- Bath products
- Seasonal collections
- Exclusive website offers
By focusing more on my own website and other selling platforms, I’ll be able to introduce more exclusive launches, better promotions, and new products much faster.
I also want to say a genuine thank you to everyone who discovered BeDezired through Tiktok Shop and supported my journey over the past few years. Every order, review, comment, share, and recommendation has helped my small business grow, and I truly appreciate every single one of you.
This is not goodbye — it’s simply a new chapter for BeDezired, and I’m so excited for what comes next ✨
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